We know all about the myriad Nigerian design labels that have sprung up over the last decade, but the accessories market has remained largely unexplored (save for the handful of bag and shoe labels out there). This is why the unprecedented success of Nigerian eyewear label DapMod is so fascinating. Promoting itself solely through partnerships and endorsements by Nigerian fashion influencers like Denola Grey, Feyi Adesanya, Dodos Ovueraye, it sold itself to us as the go-to indigenous brand for cool kids.
Now they’re doing things old school with a proper brick and mortar campaign and collection. The new collection is here just in time for the heart of Summer.
Whatever your style is, DapMod’s Summer ’16 collection offers you the perfect eyewear to make the most of your time in the sun. From cool trendy aviators to round glasses, mirrored lens to clear lens. Cool kids see life through DapMod shades. It’s not just fashion, it’s a lifestyle. Don’t be left out this summer, let your shades do the talking.
Reflective shades, metallic cat eye glasses, some good old aviators in a myriad of coloured lenses, DapMod offers them all this season. We’re particularly in love with their black aviators, a style that works with literally anything. We do wish the offerings were more extensive but this is a pretty strong palette.
Time to get sunny.
Their Summer ’16 styles are now available to purchase at the DapMod Store in Lekki, Lagos and other retailers in Lagos.