Finally, the Nigerian beauty industry is getting specific recognition for its contributions to the Nigerian fashion and entertainment industries. It only took nearly a decade but after fighting for recognition for their work and then commensurate payment, beauty enthusiasts are getting artistic recognition through the Genevieve Beauty Awards.
The Genevieve Beauty Awards, organized by Genevieve magazine, one of Nigeria’s most influential womens magazines is a way for the magazine to shine a light on how big the country’s beauty and wellness industries have grown (in case you haven’t noticed any of the international make up fairs or the influx of international beauty brands like Elizabeth Arden and MAC into the country). It will help reinforce and celebrate the fact that the beauty and wellness industry in Africa is truly a market that impacts the economy and society positively.
It is the first of its kind in the industry and will serve as a platform to promote and encourage developments, strides and achievements recorded in the growing industry.
Award categories as well as criteria for nominations in these categories are dedicated to representing talent, innovative brands and products in the beauty and wellness market.
You can nominate via the Genevieve Magazine website, Instagram (@genevievemagazine), Twitter (genevievemag) and Facebook (facebook.com/genevievemagazine)
The categories and criteria for nominations are:
- Beauty Entrepreneur of the Year
- Empowerment
- Visibility
- On-line reach
- Indigenous
- Number of outlets
- Best Make Up Artist
- Popular demand
- Versatility
- Ability to interpret
- Knowledge of brands
- International exposure and acclaim
- Product of the Year (Foreign & Indigenous)
- Skin
- Hair
- Make Up
- Wide reach and appeal
- Customer satisfaction and testimonials
- Value for money
- Easily accessible
- Effective usage communication
Nominations should be sent in for foreign as well as indigenous brands. Nominations should also be sent in for the Skin, the Hair and the Make Up categories.
- Best Natural Product
- Skin
- Hair
- Quality
- Indigenous
- Client testimonial
- Value for money
- Availability
Nominations should be sent in for the Skin as well as the Hair category.
- Best Spa
- Quality of service
- Ambience
- Technical know how/qualification
- Customer satisfaction/ feedback/ visible results
- Customer service
- Most Promising Act or Emerging Beautician
- Knowledge of the art
- Versatility
- Indigenous product
- Technical knowledge and personal development
- Character
This category is subject to applications only.
- Best Hair Salon
- Salon Layout
- Product Knowledge and stock
- Hair knowledge
- Hair styling versatility
- Affiliations/ brand representations/ International exposure
- Best Nail Salon
- Salon Layout
- Product Knowledge and stock
- Knowledge
- Nail styling versatility
- Affiliations/ brand representations/ international exposure
- Best Beauty Blogger
- On-line layout
- Ease of navigation
- Content/ regular updates
- Great and varied review
- Followership/ corporate interest and participation
- Beauty Campaign of the Year
- Memorable
- Resonates with consumers by ringing true and delivering a personally meaningful message
- Visibility
- Stands for values above and beyond the product or service itself
- Be inextricably linked to the brand
- Online Beauty Retailer
- Store layout
- Accessibility
- Stock/product Availability
- Great and varied review
- Customer Service
- Beauty Store of the Year
- On-line layout
- Ease of navigation
- Stock/Product Availability
- Great and varied review
- Customer Service
- Best Hair Stylist
- Versatility
- In-depth Hair knowledge/ certification
- Client portfolio
- Client testimonial
- Showcase participation/ relevanc
- Ageless Beauty Award
- Looks at least 8-10 years younger than biological age without cosmetic help
- Consistent
- Ability to evolve
- Aspirational
- Character
This award will be granted by the panel of judges and is not open to public nominations.
- Lifetime Achievement Award
- Made a mark in your field
- Influencer
- Sustained relevance
- Pioneer
- Recorded empowerment initiatives
This award will be granted by the panel of judges and is not open to public nominations.
Nomination ends on the 15th of April 2016.
#GBA2016
I would personally like to see brands like Ajali Beauty, R and R Luxury (who do phenomenal work by the way), as well as the Kinky Apothecary get nominated for Genevieve Beauty awards.
May the best man win guys.
This event is supported by the following media partners: Guardian Group, Vanguard Allure, Bella Naija, Kamdora, PulseNG, Style Vitae, 360Nobs, Olorisupergal, OnoBello, YNaija & September